Shimidasu 

Shimidasu’s series of brightening products are formulated to treat dark spots, blemishes and other skin imperfections around the cheeks and eyes. Its product line-up includes face pack, balm stick, night patch, spot cream and more, all packed with safe yet powerful brightening ingredients such as AHA, placenta extract and kaolin. Shimidasu is a subsidiary of Japanese beauty and personal care company Chezmoi, which also houses several other successful brands like cosmetics brand Mejikaliner and men’s grooming brand BRO. FOR MEN.