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THROW offers salon-grade hair color and hair care products ideal for home use. Manufactured entirely in Japan, THROW's products are popular with salon stylists and customers in Japan for their mild formulation, vivid and lasting shades, and excellent after-care that prevents damage and fading. THROW is a part of beauty experience Inc., formerly known as MOLTOBENE, Inc., which also offers popular hair care brands Loretta, MoeMoe, Applino and Pure Natural.
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