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I DEW CARE - Bright Side Up Brightening Vitamin C Serum I DEW CARE - Bright Side Up Brightening Vitamin C Serum
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I DEW CARE - Bright Side Up Brightening Vitamin C Serum
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Editor's Note

  • Awaken sunny side up with this Vitamin C serum that brightens skin! Added with Vitamin E and B5 to boost moisture and grapefruit extract to reduce fine lines. It applies gently over skin for a plump, healthy glow.
Major Ingredients
Water, Glycerin, Butylene Glycol, Dipropylene Glycol, Alcohol, 1,2-Hexanediol, Niacinamide, Tranexamic Acid, Chondrus Crispus Extract, Phenoxyethanol, Citrus Paradisi (Grapefruit) Fruit Extract, PEG-60 Hydrogenated Castor Oil, Saccharum Officinarum (Sugarcane) Extract, Carbomer, Caprylyl Glycol, Tromethamine, Sodium Hyaluronate, Opuntia Coccinellifera Fruit Extract, Ethylhexylglycerin, Adenosine, Fragrance(Parfum), Biosaccharide Gum-1, Disodium EDTA, Cyanocobalamin, Ascorbic Acid, Lactobionic Acid, Tocopheryl Acetate, Biotin, Folic Acid, Pantothenic Acid, Pyridoxine, Thiamine HCl, Tocopherol

Ingredients subject to change at manufacturer's discretion. For the most complete and up-to-date list of ingredients, please refer to product packaging.



Product Information
Imported from: South Korea
Catalog No.: 1095532957
Other Information

Translation reference for Korean beauty product packaging:

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About brand: I DEW CARE
A subsidiary of MBX and sister brand of Pony Effect and I’M MEME, I DEW CARE creates seriously fun skin care that is as colorful as it is effective. The Korean brand's notable lines include the Kitten line for oily and blemish-prone skin, the Ice Cream line for dry and depleted skin, and the Vitamin line for dull skin. I DEW CARE stands out with its eye-catching sheet mask and clay mask selection, like the Sugar Kitten Hydrating Peel Off Mask, Disco Kitten Illuminating Diamond Peel-Off Mask and Mini Scoops Wash-Off Mask Set. Other popular products include the Juicy Kitten Purifying Power-Green Serum and the Bright Side Up Brightening Vitamin C Serum, all of which are vegan friendly, cruelty-free and 100% made in Korea. YesStyle is an authorized retailer of I DEW CARE.
97% 97% Customer Satisfaction 182 Add "I DEW CARE" to favorites Brand from South Korea


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  • Your review is waiting to be approved
    35 reviews

    96.8% customers satisfied

  • Vivian
    Non sticky and absorbs fast!!
    January 5, 2021
    I've been using it for 2 weeks now. It absorbs fast and it feels nice on the skin. Smells good too!!
    It's not sticky at all although it seems like it when you see it for the first time. Also, my dark spots have faded a little bit. I just have to use it some more to see some results. 😊
  • Xlvi Bc
    Vitamin C serum
    July 5, 2021
    First of all let me say I love this color and this packeging. Then the serum inside has a really good consistence and texture (it gelly like, perfect for summer period). My skin absorbs it really quick and I see every day improvement of the brightness.
    Skin Tone: Light Medium Oily
  • Bella
    November 30, 2021
    I have tried a few Vita C Serums and this one is one of my favorites so far. I also really like the Some by Mi yuja. Anyways, I used this serum for about a month straight, on my face and neck, as my night routine. The first few days I could see how my skin was slightly brighter, and looked more dewy. I have combo skin and this serum didn't make me break out, have oily skin or clog my pores. Actually, I think this would be very good for sensitive skin. I started using this serum after I was trying another product on my skin for the first time. After using that other product line for about a week I saw break outs and it made my skin texture worst. So I stopped and took a break and continued with this serum. This serum helped my skin balance itself and helped heal and undo the damage my previous routine had done. You won't see big results immediately but it does help. It doesn't have a strong scent and it isn't annoying in my opinion. The texture can feel a little thick, depending on how much you use. It is a bit moisturizing, however if you have very dry skin you should use moisturizer too since it probably won't be enough. It could feel a bit sticky afterwards but it absorbs super fast and leaves this kind of thin barrier with moisture for your skin. I personally liked it. It is worth a shot. I will be repurchasing in the future.
  • Ana
    November 6, 2021
    I love the consistency of this serum: it is a pink jelly that is lightweight and has a beautiful scent to it. it sinks right into the skin, leaving no tacky or sticky feeling behind.

    i bought this because it has vitamin C and tranexamic acid, which have been helping me enormously with post-acne marks.

    i will check in on this comment with the performance of this serum, but so far, I enjoy it!

    the bottle is very very light glass bottle, although a 30 ml capacity, and the pump is very qualitative to touch. i feel like it deserves all the money because you do not get it in a cheap packaging.
  • Della Street
    Very moisturizing
    October 13, 2021
    Saw a lot of people review this on YouTube and wanted to try it. Glad I did it's super moisturizing and I can already see an improvement in my old acne scars . It does have a faint grapefruit scent to it
    Skin Tone: Olive Oily
  • Hajarlotus
    September 28, 2021
    i love it i bought it on sale and its been good i love vitamin c serums
  • Dickyi
    January 4, 2022
    i really love. I am gonna get it again. It makes my skin glow and clean. I would definetly recommend buying it.
  • jennyydeerin...
    Vitamin C Jelly serum
    December 29, 2021
    It's a great texture if you're particular about stickiness/greasiness. I have also used the Dear, Klairs, Freshly Juiced Vitamin C Serum but this is a great option (for vitamin C) if you want a more watery and faster-drying formula. It also layers with other skincare products well.
    Skin Tone: Fair Combination
  • Nalie
    December 20, 2021
    I really enjoy this vitamin c. I like the texture and it applies nicely, without gettinf sticky.
    Would repurchase.
  • Cecile
    love it
    November 20, 2021
    the packaging is so nice and the smell is incredible I love it my skin is so beautiful
  • Daniela Di Fonzo
    Love this serum
    November 16, 2021
    This serum is very hydrating and leaves a very nice fell on the skin
  • Lydia
    first time trying and not dissapointed
    October 21, 2021
    bought when they were on sale and would def buy when full priced! it smells amazing and applies nicely i’ve only used it once and so far no bad reactions and smells great havent seen much difference in skin but i feel more refreshed??
  • suz.ii1
    October 3, 2021
    very good unique jelly texture my skin is bright and smooth after using
  • Heyitsdani08
    amazing serum
    September 25, 2021
    🧡I Dew Care Bright Side Up Brightening Vitamin C Serum🧡 This is a great product to use to brighten your skin. It is a jelly serum that is vegan and cruelty free. It smells fresh and definitely like citrus. This product was made in Korea. This is a lightweight formula that is pack in Vitamin C that will help you see brightening results. It is formulated with additional nourishing vitamins and also antioxidant rich grapefruit extract that will bring the full skin back to the night side. 🍊
  • Sarah Kett
    on my 3rd bottle
    September 8, 2021
    this serum is awesome. lightweight and easily absorbed. I’ve tried more expensive vitamin c serums that leave my skin sticky but this doesn’t. I’ll be buying again

  • 18-24
    175cmHeight: 175cm/5 feet 8 in 70kgWeight: 70kg/154lbs US24
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    Novembre 26, 2016
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