heimish - Dailism Smudge Stop Mascara

Heimish at this time appear to not test on animals anymore.

Being that the case I will buy this mascara again!

It is a good mascara. It stands out your eyelashes, although may be a bit difficult to remove. If you use a good oil-based make up remover you won´t probably have difficulty removing it. When I clean my eyes with micellar water it does not come out properly, but it does with the cleansing oil.

As a downside, Heimish does test in animals. When I bought it I thought that did not but doing wider research in the PETA web I realize that it does test in animals so I won´t be buying again, as from my point of view, the animal suffering is not worth for a beauty product.

This is hands down my favourite mascara I've ever used. I've always had a problem with mascara transferring onto my under eyes throughout the day. I think maybe its due to me having oily skin and fat under my eyes. But this is the only mascara that doesnt make me look like a raccoon four hours into the day! You do have to be careful applying though because the formula makes it quite easy to get clumpy and spidery. And it does crumble a little bit throughout the day. Id take a little bit of mascara crumbles on my cheeks over raccoon eyes any day though!
(This also comes off confusingly easily with just some warm water. I say confusingly because ive tried taking it off with my oil cleanser and it did not want to leave my lashes until i was rinsing the cleanser off with warm water)
If you found my review helpful at all please use my code HELLOBUN98 at checkout for a discount💕

This mascara is really smudge proof and it makes your lashes longer without clumps. Iam really satisfied.

This is the only mascara I’ll use anymore. It doesn’t flake during the day and is super easy to remove. Also very buildable and lengthening. I got it as a freebie in an order about a year ago and have reordered multiple times now. Love!

Want no smudging, but not necessarily looking for a waterproof mascara? This was the dilemma I was facing as I wanted something long-lasting, but easy to clean at the end of the day, while also fitting an affordable price point. This mascara fits the bill perfectly! Never smudges and has even withstood my crying similar to a waterproof mascara hahaha! Super easy to clean off especially with heimish cleanser balm. Will buy again and have even bought for my mom! Would recommend to anyone.

Great mascara — simple black mascara, that adds colour to the eyelashes and doesn't smudge in the undereye area. I use it with curler and apply only one layer. It washes off only with warm water and doesn't require any rubbing.

Great mascara! beautiful job of lifting lashes. not goopy or heavy. does not smudge. but washes off well at the end of the day.

This has become my new favorite mascara! It actually is smudge proof and almost water proof (but it comes off when you want it to). This is the only mascara I’ve found so far that doesn’t transfer on my brow bone (I’ve got long lashes). The consistency is different than American brands, it’s like rubbery and comes off like a thick paste rather than watery black liquid. It’s also buildable and doesn’t clump!

all the other mascaras that I have make me look like a panda in a few minutes, this is my only mascara that doesn’t smudge! plus the length power is amazing.
btw! use my code for an extra discount: CHUL101

this mascara gives a nice defined, long lash look. as the name suggests, it doesn’t smudge but can also be difficult to remove. I typically have to go back over my eyes with micellar water after using an oil cleanser to get the rest off.

I wanted to try out a new mascara because I just wasn’t 100 percent happy with my normal “go to” mascara. I used to be an avid Chanel mascara user...until this! I get the exact same full, curly lash look, but where this just completely outshines for me is it’s lasting ability. With the Chanel mascara, it would never fail that by hour 6 I had full on raccoon eyes. With this Heimish mascara, I have yet to experience this...and I live in the hot state of Arizona where just everything seems to melt right off! If you are in the market for a mascara that is rather inexpensive, gives amazing length, beautiful curl, and doesn’t flake then look no further!

Love this mascara. Makes my eyelashes pop and lasts all day. No smudging or sweating off. Not too hard to remove with make-up remover and oil cleanser.would definitely repurchase