heimish - Dailism Smudge Stop Mascara

Heimish at this time appear to not test on animals anymore.

Being that the case I will buy this mascara again!

It is a good mascara. It stands out your eyelashes, although may be a bit difficult to remove. If you use a good oil-based make up remover you won´t probably have difficulty removing it. When I clean my eyes with micellar water it does not come out properly, but it does with the cleansing oil.

As a downside, Heimish does test in animals. When I bought it I thought that did not but doing wider research in the PETA web I realize that it does test in animals so I won´t be buying again, as from my point of view, the animal suffering is not worth for a beauty product.

Great mascara! beautiful job of lifting lashes. not goopy or heavy. does not smudge. but washes off well at the end of the day.

Want no smudging, but not necessarily looking for a waterproof mascara? This was the dilemma I was facing as I wanted something long-lasting, but easy to clean at the end of the day, while also fitting an affordable price point. This mascara fits the bill perfectly! Never smudges and has even withstood my crying similar to a waterproof mascara hahaha! Super easy to clean off especially with heimish cleanser balm. Will buy again and have even bought for my mom! Would recommend to anyone.

I am really picky with my mascara since every mascara I have used smudged underneath my eyes within an hour. This mascara does not. It's a tubing mascara so you should note that when I was outside in the rain, it did fall of my lashes.

This is the only mascara I’ll use anymore. It doesn’t flake during the day and is super easy to remove. Also very buildable and lengthening. I got it as a freebie in an order about a year ago and have reordered multiple times now. Love!

so so happy with this mascara! it definitely has fibers in it, so it makes my lashes look really long. I have been using glossier lash slick for years and I like this so much better! it gives a ton of volume, stays on all day, and it’s pretty easy to remove. I even cried a lot w it on lol and it didn’t budge!!!

This mascara is really smudge proof and it makes your lashes longer without clumps. Iam really satisfied.

Great mascara — simple black mascara, that adds colour to the eyelashes and doesn't smudge in the undereye area. I use it with curler and apply only one layer. It washes off only with warm water and doesn't require any rubbing.

This has become my new favorite mascara! It actually is smudge proof and almost water proof (but it comes off when you want it to). This is the only mascara I’ve found so far that doesn’t transfer on my brow bone (I’ve got long lashes). The consistency is different than American brands, it’s like rubbery and comes off like a thick paste rather than watery black liquid. It’s also buildable and doesn’t clump!

I love this mascara, this is might 3rd time purchasing it. Lasts fairly long time, easily removable by warm water, does not smudge. I have sensitive eyes too and this does not irritate them.

this mascara is great, it was recommended by a lot of k beauty skincare&makeup enthusiasts so i wanted to give it a try. it's the first korean mascara i ever tried and i like it a lot...it is smudge proof and also removing it with an oil cleanser is not difficult at all.
Deffinetly recommended trying this out!

Excellent mascara for the price! Really black color, doesn’t smudge during the day, removes well with warm water. Gives beautiful lashes. Couldn’t be happier, recommend!