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Etude House - Proof 10 Eye Primer 10ml

Final Clearance Spring Festival Quantity Discount
The secret to long-lasting and vibrant eyeshadow that just won't quit, Proof 10 Eye Primer is designed to prevent eyeshadow from creasing and smudging, ensuring that eye makeup stays flawless even hours after application. Velvety soft formula easily glides on lid, instantly blending to provide a perfect base for eyeshadow to adhere.
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US$ 6.21
US$ 6.90 10% OFF Sale ends in {{productData.adventCalendarCountDownPrefix}}
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Major Ingredients:
Cyclopentasiloxane, Talc, Mica (CI 77019), Hydrogenated Polyisobutene, Trimethylsiloxysilicate, Isododecane, Polyisobutene, Vp/Hexadecene Copolymer, Trihydroxystearin, Disteardimonium Hectorite, Silica Dimethyl Silylate, Titanium Dioxide (CI 77891), Sorbitan Sesquioleate, Beeswax, PEG-40 Stearate, Propylene Carbonate, Bismuth Oxychloride, Caprylyl Glycol, Cyclohexasiloxane, Dimethicone, Ethylhexylglycerin, 1,2-Hexanediol, Yellow Iron Oxide (CI 77492), Methicone, Red Iron Oxide (CI 77491), Black Iron Oxide (CI 77499), BHT
Ingredients subject to change at manufacturer's discretion. For the most complete and up-to-date list of ingredients, please refer to product packaging.
More Information:
Imported from:South Korea
Catalog No.:1038750957

  • Images are for reference only. Colors on your computer monitor may differ slightly from actual product colors depending on your monitor settings.
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Translation reference for Korean beauty product packaging:

Brand: Etude House
96.3% 96.3% Customer Satisfaction 9,196 Add "Etude House" to favorites Brand from South Korea More from Etude House


  • Smooths out the surface of the eyelid for easier makeup application

  • Helps eye makeup last longer and stay on beautifully

  • Makes eye shadow look more pigmented and vibrant

  • Creamy texture that is easily absorbed and does not dry out skin

  • Has a light consistency and doesn't smear off

How to Use:

  • Before applying eye makeup, take a small amount and apply to eyelid area.

Size :  10ml

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Customer Reviews
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  • Overall Rating

    513 reviews

    96.3% customers satisfied

    What is Customer Satisfaction?
  • Camille A Williams
    December 25, 2018
    I am amazed! I bought this based on reviews & my goodness! This primer is better than UD eyeshadow potion & at a fraction of the cost for the full size! I have posted pics of a two looks I did over the weekend. I used the etude house primer with both! I have found my holy grail of eye primers!!
  • Molly
    Amazing Find
    April 7, 2019
    I am prone to oily skin and my eyelids are not spared in the process. Usually when I first apply eye shadow it will look great, however, as time goes by the oil just ends up washing 75% of it away. I decided to try out this product because of this issue and because it was the best seller and cheapest of the eye primers on this site and the most popular/used among K-Beauty YouTubers.

    I was already impressed with it when I decided to do a test swatch with the primer. As you can see in the photo it has an amazing hold on the eyeshadow. For the past 3-4 months I've been using the eye primer whenever I wear eyshadow and by the end of the night my eyes are looking almost 100%. Just a tip though, try to refrain from using oil-based skincare beforehand on the bottom or top lid because it'll conteract the primer and you'll end up with no results from the primer.
  • Kaila Lingwood
    UD Primer Potion Dupe
    August 22, 2017
    This really is a perfect dupe for the Urban Decay Primer Potion for a fraction of the price. Really helps keep the eyeshadow looking fresh for the whole day and prevents creasing. So worth the hype!
  • rosha
    December 29, 2016
    Does everything a primer should do. I have used it multiple times and each time it didn't fail me. I have a really oily eyelids where after an hour of wearing eye makeup, it all goes off. I put this primer at 8 am and did my everyday make-up , at noon i took a nap and woke up an hour later, the make up was still on. i took off my make up around 11 pm and till then my eye make up was on point.
    it is more than perfect and for such a low and affordable price. highly recommended.
  • Lana
    June 7, 2019
    Great eye primer! I used at least 9-10 different brands of eye primers and this is one of the best ones. The eyeshadows stay on all day and don't fold in creases. I'll definitely be ordering this eye primer again!
  • rose
    June 7, 2019
    It’s goooddd.. tho I’m not too fond of the applicator.. the product is goooddd tho... the first time I used it was for a day where I just sat there in the blazing sun for hours.. and there was no smudging or anything.. (p.s. I got OILY skin).. I really like this product.. would get again:) and use my code XV5TK3 !! Save some monayyyyy!!
  • May Ko
    Great product
    May 29, 2019
    My eye shadow stays on all day without smudges (even under the sun)! One of the better eye shadow premiers I've tried.
  • Stephanie Phan
    March 8, 2019
    I feel dumb for not buying this sooner. It has been sitting in my wishlist for ages, it's inexpensive and the reviews are clearly great, and yet I've only recently tried it and I feel dumb that I'm only just reaping the benefits of it.

    Basically, I have mono-eyelids, work in a busy retail environment and live in Australia where it gets pretty humid, and I'm a huge fan of black, cat eye eyeliner. I have spent most of my life putting up with fading or smudged eyeliner because I had not found an eyelid primer that is both inexpensive and effective. This primer is a game changer. It actually works, I find it works better than most other more expensive eyelid primers, and because it's cheap, I can and do use it every day. I do not find it irritating and can only remove it with an oil based cleanser at the end of the day. I most certainly will re-purchase this.
  • Edyta
    January 4, 2019
    This is my all time favorite eye primer! It is excellent, much better than everything else I have ever tried and at a fraction of the price. It has a similar consistency to UD primer, but does not cost as much. 5/5 would buy again ☺
    August 3, 2017
    I love this eye primer! My eye-shadows never crease (even after 10hrs of wear!!!), they come up very pigmented while applied and this product is so affordable. So far it is my favourite primer and I will definitely repurchase. Recommended!!!!
  • Kommelier
    Great Primer!
    November 28, 2018
    I compared this one with my Fenty eye primer and my shadows definitely look better when I use this primer! I did find it a little sticky, but the color payoff made up for it.
  • Laura
    A staple for me
    May 8, 2018
    This has replaced the Urban Decay Primer Potion in my daily make up routine. It works just as well, but doesn't dry out the skin on my eyelids like many Western eye primers tend to do. I've purchased it many times and will continue to use it. Be aware that it does have a shelf life of 6 months once opened (most eye primers have the same shelf life) but at the price point it's not a problem to buy it a couple times a year.
  • Tardivel Sophie
    Five stars eye primer
    October 8, 2017
    Living on a tropical island with a high rate of humidity, I could never wear eyeliner withoit it smudging on my eyelids. Now, I've got the solution. PERFECT! LOVE IT!

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    Novembre 26, 2016
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