{"id":2,"date":"2010-04-27T03:08:42","date_gmt":"2010-04-27T03:08:42","guid":{"rendered":"http:\/\/www.yesstyle.com\/blog\/?page_id=2"},"modified":"2026-06-26T16:12:26","modified_gmt":"2026-06-26T08:12:26","slug":"about","status":"publish","type":"page","link":"https:\/\/www.yesstyle.com\/blog\/about\/","title":{"rendered":"About This Blog"},"content":{"rendered":"<div style=\"font-size: 1px; height: 25px; clear: both;\"><\/div>\n<h3>Who are <b>The YesStylists<\/b>?<\/h3>\n<p class=\"cvGsUA direction-ltr align-start para-style-body\"><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">The YesStylist is formed by a team of beauty enthusiasts who are passionate about all things skin care and makeup. With our knowledge of the latest beauty trends and product offerings, we&#8217;re here to share our insights and enhance the shopping experience at YesStyle. Our goal is to provide useful, enjoyable and up-to-date beauty content that helps readers find the right products and routines to let their beauty shine! Not only that, we also <\/span><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">explore trending topics in fashion, lifestyle and pop culture to optimize content and engage potential and existing customers.<\/span><\/p>\n<h3>Our Mission:<\/h3>\n<ul>\n<li><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Enhance YesStyle\u2019s online presence<\/span><\/li>\n<li><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Address beauty queries and provide useful guidance to customers<\/span><\/li>\n<li><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Update readers on latest trends and popular products<\/span><\/li>\n<li><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Build a community based on shared love of Asian beauty and pop culture<\/span><\/li>\n<li><span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Share knowledge and insight on<\/span> <span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">beauty products<\/span><\/li>\n<\/ul>\n<hr \/>\n<p>Here you can find:<\/p>\n<h3><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/\">BEAUTY<\/a><\/strong><\/h3>\n<p><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/10-best\/\">10 Best:<\/a> Our ten best picks in different product categories<strong><br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/advent-calendar\/\">Advent Calendar: <\/a><\/strong>Info on YesStyle&#8217;s advent calendar<strong><br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/beauty-awards\/\">Beauty Awards:<\/a> <\/strong>Award lists from YesStyle and various well-recognized Korean and Japanese sites<strong><br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/beauty-book\/\" data-wplink-edit=\"true\">Beauty Book: <\/a><\/strong>Tips, guides and answers to all your beauty-related questions<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/beauty-buzz\/\">Beauty Buzz: <\/a><\/strong><span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\">Your go-to for viral beauty trends from TikTok, Instagram and more<\/span><br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/beauty-lab\/\">Beauty Lab:<\/a><\/strong> <span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">In-depth editor reviews of the latest skin care and makeup products<\/span><br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/brand-spotlight\/\">Brand Spotlight: <\/a><\/strong>Explore popular and up-and-coming K-Beauty brands<br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/inactive\/ingredient-focus\/\">Ingredient Focus: <\/a>What&#8217;s your favorite beauty ingredient?<br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/k-dupes\/\">K-Dupes: <\/a>Affordable yet equally high-performing dupes for pricier products from Western brands<strong><br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/new-in\/\">New In:<\/a><\/strong> The latest beauty launches at YesStyle<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/beauty\/sponsored-products\/\">Sponsored Products: <\/a><\/strong>A highlight of free products offered at YesStyle&#8217;s <a href=\"https:\/\/www.yesstyle.com\/en\/influencers.html##claims\">Influencer Program<\/a><\/p>\n<h3><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/\">FASHION<\/a><\/strong><\/h3>\n<p><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/book-look\/\">Book Look:<\/a>\u00a0<\/strong>Outfits inspired by book characters<br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/fashion-menu\/\">Fashion Menu:<\/a> Breakfast, lunch, tea and dinner sets themed on the hottest fashion item<strong><br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/persona-investigator\/\">Persona Investigator:<\/a><\/strong> Styling tips inspired by different pop icons<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/stylist-playlist\/\">Stylist Playlist:<\/a> <\/strong>Four trendy &#8216;fits, each paired with a hit song<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/trendspotting\/\">Trendspotting:<\/a><\/strong> Insight on fashion trends from industry insiders<br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/wardrobe-wizardry\/\">Wardrobe Wizardry:<\/a> <span class=\"ui-provider vj b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\">Your tailormade fashion solutions<br \/>\n<a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/what-to-wear\/\">What To Wear: <\/a><\/span>Trendy outfits to wear for every occassion<\/p>\n<h3><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/celebrity-style\/\">CELEBRITY STYLE<\/a><\/strong><\/h3>\n<p><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/celebrity-style\/drama-queens\/\">Drama Queens:<\/a><\/strong> Styles from the latest dramas, reality shows and movies<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/celebrity-style\/insta-inspo\/\">Insta Inspo:<\/a><\/strong> Sartorial inspiration from trendsetters&#8217; Instagram accounts<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/celebrity-style\/k-pop-kloset\/\">K-Pop Kloset:<\/a><\/strong> <span class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Products connected to K-pop celebrity style, trends and music videos<\/span><br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/inactive\/style-files\/\">Style Files:<\/a><\/strong> Illustrations of attires that vibe with your favorite idols<\/p>\n<h3><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/lifestyle\/\">LIFESTYLE<\/a><\/strong><\/h3>\n<p><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/lifestyle\/signs-and-attires\/\">Signs &amp; Attires:<\/a><\/strong> Lifestyle, fashion and beauty inspo for your star sign<\/p>\n<h3><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/multimedia\/\">MULTIMEDIA<\/a><\/strong><\/h3>\n<p><strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/igtv\/style-dials\/\">Style Dials:<\/a><\/strong> Dial in for thematic &#8216;fits with a twist<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/fashion\/we-tried-fashion\/\">We Tried:<\/a> <\/strong>Us trying out new things and vlogging on IGTV<br \/>\n<strong><a href=\"https:\/\/www.yesstyle.com\/blog\/category\/lifestyle\/yes-whut\/\">Yes Whut:<\/a> <\/strong>Come join our insiders for chit chats and gossips<\/p>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>*Products featured in the blog may not be available in all regions, and availability is subject to change.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who are The YesStylists? The YesStylist is formed by a team of beauty enthusiasts who are passionate about all things skin care and makeup. With our knowledge of the latest beauty trends and product offerings, we&#8217;re here to share our insights and enhance the shopping experience at YesStyle. Our goal is to provide useful, enjoyable [&hellip;]<\/p>\n","protected":false},"author":1753,"featured_media":232345,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-about-blog","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"lang":"en","translations":{"en":2,"es":278389,"fr":277640},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/users\/1753"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/comments?post=2"}],"version-history":[{"count":96,"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":278399,"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/pages\/2\/revisions\/278399"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/media\/232345"}],"wp:attachment":[{"href":"https:\/\/www.yesstyle.com\/blog\/wp-json\/wp\/v2\/media?parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}