With his strong passion for skin care, it wasn’t hard for James Welsh to find his niche as a YouTuber. James’ content is filled with skin care routines, product hauls and reviews of products he loves and has loved. He has a YouTube family of over 380,000 subscribers who inspire him every day to keep creating his beauty content.
When it comes to Korean skin care, James can’t live without a good toner or essence, or a moisturizer that keeps his skin hydrated all day, especially during fall. Want to know which products have been living on his skin care vanity? Read on and get to know more about James!
How did you find your voice within the blogging community?
I used to create and present YouTube videos when I worked for Asos.com as a stylist. But people were more interested in my skin than my style! So I decided to start my own channel dedicated to skin care. At the time, there weren’t many guys who strictly talked about skin care, so I guess as it was so niche, it was easy to find!
Where do you get daily inspiration from to help with your content creation?
My subscribers give me most of my inspiration! Continuously introducing me to new brands and new products they’d like to see me review, as well as myths and ingredients they like to see broken down on my channel! Also, a quick browse through YesStyle’s most popular products page helps too, haha.
What are some of your favorite Korean skin care products for fall that give you radiant, glowing skin?
Last fall, my skin became super dehydrated because I was layering up all the wrong products and all the wrong ingredients. So this year I’m all about hydration! COSRX’s Triple Hyaluronic Moisture Ampoule and their Moisture Power Enriched Cream help supply moisture and keep it locked in. Also, when I feel my skin is getting dehydrated and tight throughout the day, I like to spray a fine mist of Laneige’s Cream Skin Refiner Mist for an instant dose of moisture.
Name three skin care products that you can’t live without.
Not many people see toner as a must-have step. But for me, a quick spray of toner straight out of the shower keeps my skin hydrated and prevents that horrible tight feeling after cleansing. COSRX’s Galactomyces Alcohol-Free Toner is my go-to!
Also, as someone with oily skin, I love a moisturizer that’s nice, light and hydrating. E Nature’s Squeeze Green Watery Gel Cream has been a fave of mine for a while now!
As I get older, essences have become a staple in my routine! I love how they keep my skin bright, plump and free of fine lines! NEOGEN’s Micro Ferment Essence is a favorite of mine. I use it all over my face, neck and shoulders. I’m on my 5th bottle!
Do you follow any beauty hacks?
I don’t follow any DIYs as I feel playing chemist can cause more harm than good! But I follow a tip from a dermatologist who said to make the most of your hyaluronic acid serum; you should “sandwich” it between two layers of spray-on water. Spray water on your face, apply HA serum, then spray more water and gently lay in. This way, the HA won’t pull moisture from your skin! I just hope that actually works, haha.