Neutrogena launches Power Wave™ Cleanser in Hong Kong exclusively on YesStyle.com

Hong Kong, April 20, 2009 – Online fashion retailer YesStyle.com and Johnson & Johnson (Hong Kong) Ltd. recently joined forces to exclusively distribute the Neutrogena Power Wave™ Cleanser in Hong Kong through YesStyle.com.

The one-of-a-kind Neutrogena Power Wave™ Cleanser uses gentle vibrations to open up pores and sweep away dull surface skin. The product's unique technology works ten times better than traditional cleansing methods to remove skin impurities and makeup. Its water-resistant, battery-powered, handheld design makes it convenient for everyday use, even in the shower. Endorsed by teen star Vanessa Hudgens, the Power Wave™ Cleanser has sold over 3 million units in the US alone and is now making waves in Hong Kong.

According to Vienna Wong, Marketing Manager for Johnson & Johnson (Hong Kong) Ltd., YesStyle.com was the most ideal channel to introduce Neutrogena’s new product to the Hong Kong market. "The Neutrogena Power Wave™ Cleanser is a breakthrough facial cleanser, exceeding the limits of manual cleansing through powered vibration. We wanted use non-traditional ways of marketing this innovative product to trendsetters. Since most of them are active online shoppers, joining forces with popular online retailer YesStyle.com is an excellent way of reaching them." she states.

"Adding Neutrogena to our extensive line-up of global beauty brands reinforces YesStyle.com's commitment to becoming the best online destination for the latest lifestyle products," says Joshua Lau, YesStyle.com's founder and CEO. "Online shopping is the future of consumer markets and YesStyle.com is firmly committed to providing an extensive fashion and lifestyle catalog, and high quality customer service."

YesStyle.com's Beauty Department carries 250 brands with over 13,000 items each season catering to daily and specialized skincare needs, including facial treatments, anti-aging and rejuvenation, as well as makeup, fragrances and beauty accessories.

The Neutrogena Power Wave™ Cleanser and Wave™ Foaming Pad Refills are currently available in Hong Kong exclusively via YesStyle.com. YesStyle.com also offers free next-day delivery for orders to Hong Kong addresses.