Estee Lauder founded her own company in 1946 armed with only four products: Super Rich All-Purpose Creme, Creme Pack, Cleansing Oil, and Skin Lotion. With a desire to bring out the beauty in every woman and an unshakeable belief that all great things begin with a vision, Lauder pioneered the gift-with-purchase marketing technique and quickly developed her company into an international giant. Today, the Estee Lauder Company has a reputation for high quality and unsurpassed service. Their collections of skincare products, makeup, and fragrances exemplify the best that art and science can achieve.